The Art of Beach Craft
There are countless things to do at Kite Beach. That’s why this destination became a magnet for young affluent beach lovers. Mostly famous for its outdoor and watersports, it is not surprising that it became the most attractive venue for cultural and culinary experiences.
When commissioned to design its brand identity, Zaman wanted to exude the vibrancy of this destination and the multiplicity of flavours that one gets by spending a day there. The identity is based on a rich color palette and illustrations and typography superposed to create an animated backdrop for the scene. Strong graphic geometric lines reinforce the lively atmosphere.