The C is an exclusive second-home ownership program like no other. Zaman steered the concept from development through to the creation of a sophisticated, classic brand that epitomizes luxury living in world-class settings.

An elite partnership for 50 discerning individuals, The C Collection offers members a collection of 18 luxury homes, in world-class cities. Each property has an element of edge and surprise, that combines with unparalleled service touching every aspect of travel. But, more importantly, members gain a direct equity stake in the portfolio.

Luxury and exclusivity were patent. The challenge was to express them with supreme sophistication.

Luxury Composed   

The C targets a niche, high-end market, and its identity articulates accordingly, evoking classical yet chic sophistication. Free of complication, bold yet graceful –The C’s brand identity is designed to be used everywhere, from business cards to portable computer flash cards.

Strong tones and silken textures create striking contrasts that accent the brand’s elegant sophistication.

Packaging that Commands Attention

A core brochure combined with a multimedia presentation and the first of the property booklets, stylishly wrapped in an immaculate awe-inspiring box design. Carefully selected materials, images and music combine to capture the attention of potential partners. The invitation to ownership embodied The C’s exclusive luxury brand proposition in a manner few can rival.

Inspiring Dreamscapes

For those who aspire to chic travel experiences, The C awaits. Through a luxurious publication and sensuously designed website that embrace exacting attention to every minute detail in quality design and production, Zaman reinforced the very essence of The C. These exclusive products were delicately designed and vigilantly scripted inspiring readers to live their dreams through The C.