The name Corys is taken from a mythical Arabian river which was written about 2000 years ago. An ancient king created a pipeline to carry water deep into the desert. It is that innovative and pioneering spirit that is celebrated here. The colour green symbolizes growth and caring, two of the brand’s core values along with durability.
CORYS plays a critical role in moving things from one place to another. To develop a strong brand it was essential to elevate the value of its role, despite the fact that its products are essentially underground assets hidden from view.
Developing a Prized Techno-Industrial ImageTransforming the company’s existing look into a modern statement with strong echoes of the very business it drives, was the route Zaman used to update and strengthen CORYS market presence.
The brand name‘s stylization was derived from an industrial and techie-looking font that echoed the round, tubular piping CORYS is famous for throughout the GCC. It was then modified and refined to reflect the precision of CORYS’ products. Website Zaman implemented a major revamp of CORYS existing ‘Hepworth-based’ website. The new site includes a comprehensive portfolio of products.
The overall look and theme of the website complemented the new brand values, color scheme and focus on international standards. Positioning CORYS well ahead of its competitors. 
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Introducing the Brand and its
Product Range
CORYS corporate brochure was designed to provide a sound overview of its wide range of products. It included a series of product fact sheets that were made aesthetically appealing by combining tight, personal images of its products with a comprehensive overview of their technical specifications. Honouring the Brand’s Identity To ensure the new brand was appropriately managed and applied to a range of communications products and approaches – from business cards to letterhead, fact sheets to corporate brochures, website environments to print advertising, Zaman developed a comprehensive guidelines manual. A New View on Industrial FittingsThe CORYS calendar integrated CORYS products into everyday situations with a creative twist. Striking visuals helped convey the practical value of CORYS products and communicate their brand values of durability and precision. 
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Web Mail
