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MSA
Environment
To project the progressive attitude of the Ministry of Social Affairs, Zaman created an interior identity for 3 development centers for women, replete with custom furnishings & state-of-the-art appliances.
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Zaman Calendar
Collaterals
Our 2013 calendar draws inspiration from twelve popular Arab proverbs, transformed into charming illustrative metaphors. Like storytelling & poems; proverbs demonstrate the region’s love for verbal expressions.
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AAPA
"Our inaugural Al Ain Photographia Award has generated an amazing response from photographers and online visitors. It’s an important part of our tourism drive." ~ Salma Al Mansouri, Al Ain City Municipality
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Watani 2012 Design Contest
‘Watani’(my land) is a celebration of the multicultural fabric of the UAE. Zaman has launched the coolest t-shirt design contest for all designers across the UAE. Send us your unique design & win up to AED5,000. Click above.
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Sikka
Brand identity
To call for vibrant art manifestation in Dubai, Zaman elected for a bold & brave approach in the conceptualization of “SIKKA”; the new fringe art fair for emerging artists coinciding with the annual Dubai Art Fair.
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Mashreq Bank
When Mashreq wanted to start a quiet revolution in banking with a new online product & its Mosaic rewards program, Zaman charted an integrated brand blueprint to achieve this.
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QNB
A successful identity launch demands attention and seamless integration. In working with QNB Zaman re-injected confidence and energy through a new logo and a customized rollout blueprint for an impactful & lasting brand message.
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Jengan
When long-time supplier to the industrial sector Jengan initiated a revamp of its local brand presence, it called on Zaman to strengthen a critical component of plan – its environment.
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Al Bastakiya
An old district of Dubai, Al Bastakiya’s essential qualities of cultural evolution remain distinctive and easily recognizable. Using a simple yet vibrant colour palette Zaman translated the evocative architecture of Dubai’s heritage into an unforgettable…
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About Zaman
"Beyond the traditional boundaries of branding & communication we believe in the synergy of art, design & marketing." Grace Yacoub
Zaman is a multidisciplinary creative agency committed to building masterful Arab brands. Established in 1996 by Grace Yacoub, the dedication to timeless creativity & the love for design is something that has never waned.
Headquartered in Dubai our creative output in the UAE and Qatar can be appreciated through the extensive body of work realized for cultural, government and respected Arab business institutions and the long-standing relationships we have with our clients.
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Zaman Management
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Grace Yaccoub
CEO and Founder
Grace is a brand expert whose creative vision has seen her build many new brand propositions. She has directed pioneering integrated communications programmes, advised on strategic positioning, and implemented campaigns for major regional and multinational companies including Pepsi, Tijari, General Mills, Oracle, Tabreed, HSBC, Etisalat, NBD, QTel, QNB and Salem. After 10 years in New York and Europe working with Leo Burnett and DMB & B, Grace founded Zaman, the first UAE-based branding consultancy. For 16 years, she has led Zaman and helped focus the region's understanding of branding as essential to an organisation's growth in the global arena.

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John Eccles
Brand Director
John's combination of strategic talents and passion for business-focused communication and design make him a pivotal member of the Zaman team. His long-term planning and organisational skills, marketing channels awareness, understanding of distribution, and team management skills are all vital attributes. John started his career with Citibank in London before moving to Sainsbury as a category manager. He joined Zaman Dubai in 2000 and has led projects with such leading companies as Qatar National Bank, Al Futtaim, NBD, Hepworth and Al Jaber, developing their strategic brand outlooks.

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Studio
"Every project is an opportunity to inspire, an opportunity to create an exquisite experience however good ideas don't just come about they require an environment that stimulates their generation." Grace Yacoub
Zaman's studio environment is designed to foster creativity & flexibility. The open plan layout, deliberately designed to mimic a gallery, allows easy cross collaboration between team members, while an expansive façade offering an uninterrupted panoramic view of the majestic Sheik Zayed Rd skyline in the distance lets in natural light & a refreshed sense of energy & possibility.
Drawing on the expertise & personalities of a multi-disciplinary team, Zaman runs its practice in an artistic fashion articulating each brand's values & aspirations to create unique brand stories through design & unforgettable brand experiences.
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ZAMAN BLOG
Zaman's New Blog is now updated daily for it's readers. Here we explore, comment and speculate on subjects related to the Arab World.
To Visit our Blog CLICK HERE
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Contact Us
Contact us for any query you may have.
We are always happy to meet you and to have a chat.
Drop us a line or just give us a callZaman Dubai
Le Solarium Building Office #509 Dubai Silicon Oasis
P.O.Box 30277
United Arab Emirates
(971) 4 326 1000
www.zaman.ae/blog
www.zaman.ae
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