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The C Collection
Brand identity
“We created a collection of sumptuous residences with couture interiors across the most fascinating cities; we created a new vision of living.” Grace Yacoub
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Sikka
Brand identity
To call for vibrant art manifestation in Dubai, Zaman elected for a bold & brave approach in the conceptualization of “SIKKA”; the new fringe art fair for emerging artists coinciding with the annual Dubai Art Fair.
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QFIB
Event
For QFIB created an identity blueprint that was as valiant as the bank’s alternative services. Mirroring QFIB's personalized attention to its customers we created a platform to help this new brand stand with the best of them.
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Al Naboodah
Brand identity
Radiating positive energy the colourful sun wheel at the heart of Al Naboodah’s new logo created by Zaman symbolizes unity in purpose; while the kaleidoscope of colours used is reflective of the vibrancy emanated by the Group’s diverse portfolio.…
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Kensington Park Gardens
Interiors
Grace Yacoub has undertaken a sensitive and careful refurbishing of a Grade 1 listed building in London. The house has been stripped away to create a sumptuous five bedroom home with large entertaining spaces.
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Mushaf Qatar
Event
Zaman designed a multi channel campaign to announce the launch of the Mushaf Qatar by exquisitely showcasing the incredible workmanship in a vibrant expression of Islam’s remarkable artistic identity.
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About Zaman
"Beyond the traditional boundaries of branding & communication we believe in the synergy of art, design & marketing." Grace Yacoub
Zaman is a multidisciplinary creative agency committed to building masterful Arab brands. Established in 1996 by Grace Yacoub, the dedication to timeless creativity & the love for design is something that has never waned.
Headquartered in Dubai our creative output in the UAE and Qatar can be appreciated through the extensive body of work realized for cultural, government and respected Arab business institutions and the long-standing relationships we have with our clients.
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Zaman Management
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Grace Yaccoub
CEO and Founder
Grace is a brand expert whose creative vision has seen her build many new brand propositions. She has directed pioneering integrated communications programmes, advised on strategic positioning, and implemented campaigns for major regional and multinational companies including Pepsi, Tijari, General Mills, Oracle, Tabreed, HSBC, Etisalat, NBD, QTel, QNB and Salem. After 10 years in New York and Europe working with Leo Burnett and DMB & B, Grace founded Zaman, the first UAE-based branding consultancy. For 16 years, she has led Zaman and helped focus the region's understanding of branding as essential to an organisation's growth in the global arena.

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John Eccles
Brand Director
John's combination of strategic talents and passion for business-focused communication and design make him a pivotal member of the Zaman team. His long-term planning and organisational skills, marketing channels awareness, understanding of distribution, and team management skills are all vital attributes. John started his career with Citibank in London before moving to Sainsbury as a category manager. He joined Zaman Dubai in 2000 and has led projects with such leading companies as Qatar National Bank, Al Futtaim, NBD, Hepworth and Al Jaber, developing their strategic brand outlooks.

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Studio
"Every project is an opportunity to inspire, an opportunity to create an exquisite experience however good ideas don't just come about they require an environment that stimulates their generation." Grace Yacoub
Zaman's studio environment is designed to foster creativity & flexibility. The open plan layout, deliberately designed to mimic a gallery, allows easy cross collaboration between team members, while an expansive façade offering an uninterrupted panoramic view of the majestic Sheik Zayed Rd skyline in the distance lets in natural light & a refreshed sense of energy & possibility.
Drawing on the expertise & personalities of a multi-disciplinary team, Zaman runs its practice in an artistic fashion articulating each brand's values & aspirations to create unique brand stories through design & unforgettable brand experiences.
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KENSINGTON PG
A FASCINATING SURVEY OF LIFESTYLE BRANDING
Zaman has built a reputation for branding corporate environments and designing event spaces but the project that founder Grace Yacoub describes as her ultimate is much more bespoke - Kensington Park Gardens. Located on the largest private garden in London Grace redeveloped this house on behalf of The C Collection property development investment which she co-founded.
The Kensington house is a combination of traditional features and contemporary luxury that sit in harmony with Grace’s signature use of bespoke designed furniture all many of which crafted with artists and artisans. Harmoniously weaving architecture and styling, the house features the garden in every room. The ability of the house to be at once a striking architectural structure while simultaneously blending into the surrounding nature is something that Grace consciously worked to achieve.
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ZAMAN BLOG
Zaman's New Blog is now updated daily for it's readers. Here we explore, comment and speculate on subjects related to the Arab World.
To Visit our Blog CLICK HERE
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Contact Us
Contact us for any query you may have.
We are always happy to meet you and to have a chat.
Drop us a line or just give us a callZaman Dubai
Le Solarium Building Office #509 Dubai Silicon Oasis
P.O.Box 30277
United Arab Emirates
(971) 4 326 1000
www.zaman.ae/blog
www.zaman.ae
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